Respuesta :
When a new variety of Envirokids whole-grain breakfast cereals is first introduced, consumers will most likely engage in "limited decision making" when deciding whether or not to purchase this new product.
What is limited decision making?
When buying things that need a reasonable amount of time and effort to compare models and brands before making a decision, consumers use limited decision-making.
Some features of limited decision making are-
- When you require knowledge on an unexpected brand inside a well-known product area, perhaps. takes some time to obtain the necessary information.
- Examples include clothing, when the brand is unknown but the product class is known.
The three categories of decisions-making are-
- Organisational direction is determined by strategic decisions.
- Decisions made at the tactical level affect how tasks will be completed.
- Last but not least, operational decisions are those that staff members take on a daily basis to manage the company.
To know more about use of limited decision making while purchasing, here
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