Answer:
A. Veto the research
Explanation:
The research should be vetoed or rejected because with the market research, estimated earnings becomes $10, 000 less than without market research. This is because when market research is done, estimated earnings becomes 330,000, but cost of market research is 40,000. This the company will have a net estimated earnings of $290,000.
Whereas, if they don't engaged in market research, they are expected to have an estimated earnings of $300,000.
Therefore, the market research should be vetoed.
