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. A company that manufactures soaps could not sell its products despite spending a good amount on advertisements. Therefore, management decided to use the concept of direct marketing. They thought of appointing a large number of salespersons who would do door-to-door selling of the product. This is an example of a strategic:

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akposevictor

Answer:

strategic plan

Explanation:

Strategic plan is a tool used by an organization in strategic planning to ensure the mission and vision of the organization are achieved, which involves implementing, formulation, defining and redefining of strategies as well as deciding how resources are allocated in taking action steps in effecting changes. A strategic plan helps a company to make decisions and also in evaluating the progress of a company. It helps the company in meeting its goals and objectives.

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