Answer:
Competitive intelligence
Explanation:
Competitive intelligence is the process of gathering information about your competitive environment to enhance your business decisions.
for example:
An example of competitive intelligence is that of an investment banker or trader where by he gains information from financial statement reports, industry research papers etc.., while other banker or trader gain the same information but his ability to use that information to gain valuable insights (i.e. best investment or stock at the moment) separates him from the others.
Answer:
Competitive Intelligence
Explanation:
Like the question suggests, competitive intelligence is the process of gathering information about the competitive environment, including competitor's plans, activities etc. to enhance a company's ability to succeed.
The key to having an advantage over your competitors is to understand them. Gathering information about your competitors isn't illegal. It spurs creativity, helps in the decision making process.
Competitive Intelligence also involves understanding your consumers.
