Answer:
Gross Margin = 60.97%
Net Profit Margin = 4.337%
Explanation:
Gross Profit Margin = [tex]\frac{Net\: Sales \: - \: Cost \: of \: Goods \: Sold}{Net Sales}[/tex]
Here as per the data provided,
Net Sales for the year 2017 = $784,000
Cost of goods sold for the year 2017 = $306,000
Gross Profit Margin = [tex]\frac{784,000 \: - \:306,000}{784,000} \times 100 [/tex] = 60.97%
Net profit margin = [tex]\frac{Net\: Income}{Net Sales}\times 100[/tex] =
[tex]\frac{34,000}{784,000}\times 100[/tex] = 4.337%
Since it is not specified which margin to calculate, when we say profit margin we will calculate gross margin.
Gross Margin = 60.97%
Net Profit Margin = 4.337%