You and your partner work in the Research and
Development Department of a multi-billion dollar
pharmaceutical company. You have been tasked by
your boss with developing a new diet drug that will
compete with Alli on the open market.
Your boss is a stickler for details. When you go to
pitch your new diet drug, you MUST have all your
ducks in a row. Here are the things to consider
when preparing your brochure for your boss:
What is the name of your drug? (Catchy names
work best)
What is the target of your drug? Is it a particular
enzyme or hormone or function of the digestive
system?
What is the mechanism of action (something that
all medications have to list if it is known) Exactly
how does it interact with your target?
What are the possible side effects or adverse
reactions to the drug?