Evaluate the competition between pure play e-tailers and click and mortar e-tailers.
i. Give example of company for each category (Provide name, link).
ii. Discuss the characteristics for each company that make them successful e-tailer. iii. In your opinion which e-tailer type is better? Give justifications.
Instruction:
i. Type
: Group task (same group as previous assignments). : 3-4 pages (exclude appendices).
ii. Report size
Format
: PDF
iv. Font
: Arial 10 pt (BOLD for titles)
V. Text alignment: Justified, single spacing
vi. Paging
: 1, 2, 3 ... centered bottom