The NCAA Research Department (Links to an external site.) has awarded you a grant to perform an audit on the linkages between stakeholders in college sport. College sports engage more than the athletes. coaches, and athletic departments; the media, the NCAA, and on- and off-campus communities at universities are all heavily affected by how college sports are delivered. especially "big time" college sports, as Eitzen (2016) labels them. The readings and videos in this unit laid out an extensive case for how the structure. organization, and culture of "college sports" that we see today came to be. A significant component of understanding the organization of college sports is recognizing how their benefits and consequences are distributed among stakeholders. Now that you are an expert on the intricacies and gravity of issues around the finances of amateurism, media, and commercialization in college sports, the NCAA has asked you to write a report on how the organization of stakeholders in college sports intersects with issues around amateurism and the treatment of student—athletes. Your report will explain how the commercialization of college sport has manifested in the current state of student athletes' treatment and regulation (i.e., control). Prompt 1 Your audit report to the NCAA research team should begin with an answer to the following prompt: Explain how the concept of amateurism benefits athletic departments/universities and the NCAA organization. Include an explanation of the relationship between amateurism and the commercialization (media coverage and monies) of big-time college sports